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Back To Diesel Products>Frost & Sullivan: The Changing Face of North American Diesel Powertrain

Frost & Sullivan to Host Analyst Briefing on Powertrain Systems on Tuesday, 31 August, 2010 at 3:00 pm BST

LONDON, Aug. 26 /PRNewswire/ -- Diesels have long suffered in 'The Land of Opportunities,' but if recent trends are anything to go by, things may well change in the near future. The recent economic crisis has forced the market to look for more fuel efficient options and diesel vehicles certainly fit the bill. However, the biggest challenge remains convincing the market that diesel is superior to hybrids which enjoy far better market acceptance in North America.



To provide unique insights into the different challenges associated with diesel vehicles gaining market share and to discuss the strategies adopted by OEMs with regards to diesel vehicles, the Automotive & Transportation Group at Frost & Sullivan ( is pleased to announce that it will be hosting an online analyst briefing presentation on Tuesday, 31 August, 2010 at 3:00 pm BST.  

This briefing will benefit vehicle manufacturers, powertrain engineering companies and suppliers.

Highlights of the briefing include analysis of the challenges faced by players in the diesel market in North America and of the measures they will adopt to counter these challenges and a discussion of the market potential of key diesel technologies and of the players most likely to benefit from it.

"Besides technologies such as Diesel Particulate Filters & Common Rail Diesel Injection, Variable Geometry Turbochargers will also have a very high market potential," says Hariher Balasubramanian, Research Analyst at Frost & Sullivan's Automotive & Transportation practice. "It is interesting to note that some of the European OEMs are betting very heavily on their diesel line up for the coming years, hoping to benefit from the expected surge in sales of diesel passenger vehicles."  

To participate in this briefing, please email Monika Kwiecinska at with: your full name, company name, title, telephone number, e-mail, address, city, state and country and a registration link will be e-mailed to you. You may also register to receive a recorded version of the briefing at anytime by submitting the aforementioned contact details.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from 40 offices on six continents. To join our Growth Partnership, please visit


Monika Kwiecinska

Corporate Communications

T: +48 (0) 22 390 4127

F: +48 (0) 22 390 4160


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